I came across your profile and wanted to reach out about a marketing role for
the WordPress plugin I founded, BlogAuthority.
BlogAuthority is a WordPress content operations platform built by active
publishers. It handles the full content lifecycle — research, article creation,
internal linking, content refreshes, newsletter automation, affiliate
monetization, and AI visibility preparation — from a single WordPress dashboard.
Every draft requires human approval before publishing. Bring your own AI key,
pay providers directly, no SaaS markup.
We are a lean operation with a proven product and a live site at
blogauthority.ai. We are now looking for a skilled marketing professional to own
the growth side of the business.
What the role involves:
Content marketing — writing and publishing blog posts targeting WordPress
publishers, SEO agencies, niche site operators, affiliate marketers, marketing
teams, and PR agencies. We have an editorial calendar started and clear keyword
targets already identified.
Social media — managing and growing our LinkedIn and Facebook presence. We have
already published our first two posts and are building a content rhythm.
LinkedIn is our primary channel, given the agency and professional-buyer
audience.
SEO — on-page optimization using RankMath, keyword strategy, internal linking,
and building topical authority around WordPress content operations. We have
title tags, meta descriptions, and focus keywords defined for all 10 pages of
the site.
Lead generation — driving qualified traffic to the site and converting visitors
into license purchases. Our pricing is Starter: $149/yr, Growth: $299/yr, and
Agency: $599/yr, with direct Freemius checkout links live.
Email marketing — building and managing a list of prospects and customers
through Brevo, which is already integrated into the site.
Competitive intelligence — monitoring the WordPress AI content plugin space. Our
main competitors include Frizerly, ZimmWriter, Jasper, Surfer, and Bramework.
Understanding what differentiates BlogAuthority from each of them is essential.
What you need to bring:
Deep understanding of the WordPress ecosystem — our buyers are WordPress site
owners, SEO agencies, niche publishers, affiliate marketers, marketing teams,
and PR agencies. You need to understand how they think and what they search for.
B2B SaaS or plugin marketing experience — BlogAuthority is a software product
with a flat annual license. Experience marketing developer tools, WordPress
plugins, or SaaS products to professional buyers is strongly preferred.
SEO content writing — the ability to write clearly and persuasively for a
technical audience without sounding like AI-generated filler. Our brand voice is
confident, specific, and editorial. No fluff.
LinkedIn content strategy — our founder has an established professional
presence, and we are building an audience there. Experience growing a LinkedIn
following for a B2B product is a significant advantage.
Data-driven approach — you should be comfortable with Google Search Console,
analytics, and reporting on what is actually working.
Understanding of AI tools and the content marketing space — our buyers use AI
tools daily. You should be fluent in the conversation around AI content, BYOK
models, SEO in the age of AI search, and generative engine optimization.
About the opportunity:
This is an independent contractor role to start. We are looking for someone who
can own marketing with minimal hand-holding, bring strategic thinking alongside
execution, and grow with the product as it scales. We are not looking for
someone to post three times a week and call it marketing. We are looking for
someone who wants to build something.
Please take a few minutes to review the site at blogauthority.ai before
responding. Familiarity with the product, the positioning, and the buyer
segments we serve will be the first thing I look for in your reply.
Looking forward to hearing from you.
Angel Rivera
Founder, BlogAuthority
blogauthority.ai